we  are a notoriously elusive market who are more aware of advertising than ever before. We are tech savvy and connected to social media making it easier than ever to reach us. We are however subjected to more noise and clutter so learn to filter effectively.


Go Clubbing (230)

Being on Social Media (143)

Going to the Gym (141)


I Like To Buy The Newest Fashion Brands & Styles Available (185).

I Am Very Ambitious (170). 

I Spend Quite A Lot Of Money

On Clothes For Myself (168).

'Chicken shops are the only place outside of the home that inner city kids can go to actually chill...'

We want to be informed, not interrupted, and want ads to be useful and entertaining.

We need brands to connect with us emotionally, and to understand who we really are.

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